Ducati

The Wait Is Over

The waiting is finally over. The Ducati Scrambler is finally out of the yellow container that has so jealously guarded it over the last few months and is now – after the previews granted to employees and Ducatisti at World Ducati Week 2014 – officially ready. This is more than just a new bike: it’s a whole new world, one that expresses itself via a range of options and versions that provide a starting point for satisfying the different needs and wants of individual motorcyclists.

The Ducati Scrambler is a contemporary bike that expresses the pure essence of motorcycling. Tried and tested materials such as the aluminium of the rear swingarm and engine covers and the steel of the teardrop tank and frame are combined with new-generation components such as front and rear LED lighting and LCD instruments.

Wide handlebars and a long seat provide a comfortable, relaxed riding position and, together with the low weight, low centre of gravity and slightly knobby tyres, ensure pure riding fun whatever the situation.

“Post-heritage” design gives a contemporary take on the iconic bike built by Ducati back in the 60s and 70s. This Ducati Scrambler, though, is no retro bike: it is, rather, intended to be just how the legendary Bologna-built motorcycle would be today if Ducati had never stopped building it.

The Icon version, in yellow and red, is joined by three others – Urban Enduro, Full Throttle and Classic – each offering its own style and performance-related interpretation of the Scrambler spirit. The Urban Enduro, with its “Wild Green” paintjob, is for enduro style enthusiasts and ready to switch from city streets to country backroads in an instant. The Full Throttle is for riders enthralled by the flat-track racing world who have a penchant for pushing things to the limit. And the Classic is for devotees to details and a 1970s look who want the uncompromising riding pleasure and comfort of a modern-day bike.

The headlamp, together with the tank, forms a key part of the Ducati Scrambler look. Rounded, classically designed yet extremely modern (i.e. post-heritage) it features a glass parabola and an ultra-modern LED light guide around the rim that acts as a side light.

 Seat and tank have been carefully designed to give the Ducati Scrambler appealing proportions. A compact bike, the Ducati Scrambler instils confidence from the very moment you set eyes on it. It’s been sized to make it accessible to all motorcyclists while the long seat maximises comfort and can also accommodate a passenger comfortably.

An oil and air-cooled L-twin two-valve 803 cc engine powers the Ducati Scrambler; it has an 88 mm bore, a 66 mm stroke and has been redesigned to give smooth acceleration throughout the rev range.

Moreover, thanks to a vast range of apparel and bike accessories, to be presented in November, the Ducati Scrambler offers a virtually unlimited range of exclusive personalisation and lifestyle options.

The Ducati Scrambler name has much in common with the verb to scramble – mixing up, blending, letting the imagination run free, sharing with others. The Ducati Scrambler is the two-wheeled alter ego of those who ride it, a cultural movement in and of itself. It’s free-spirited, positive and anti-conformist, open to encounters with other philosophies and styles. Ducati Scrambler isn’t just a bike, it’s a world.

See these bikes in more detail

Full Throttle Scrambler - Classic Scrambler - Icon Scrambler and the Urban Enduro 

October 2nd, 2014  |  Published in Ducati, News

MONSTER 821 Essentially Naked

Demonstrator now available, Call Damiano 020 7793 9313 to arrange your test ride

Full bike details can be found here

M821_Web (converted)

July 18th, 2014  |  Published in Ducati, News

2014 Monster 821

 

The essential Monster
Following the successful unveiling of the new generation Monster 1200 at the Milan International Motorcycle show in November, Ducati now introduces the Monster 821, a mid-size version of the exciting new model and the latest entry to the world of Monster.

More than two decades on from the Monster’s first unveiling, Ducati presents the iconic model’s latest generation middleweight, the 2015 Monster 821. Maintaining the stylish character made famous by the original concept, the essential model sports the same new chassis and muscular styling as the Monster 1200 and is designed with premium components fully integrated with Ducati’s latest technologies.

Powered by the latest edition of Ducati’s highly successful 821 Testastretta 11° engine, the highly accessible new Monster combines 112hp and 65.9ft-lb of torque with an impressively lightweight *179.5kg (395.7lb) overall package. This stylish mix of minimalism and performance paves the way back to the original essence of the Monster concept, where less-is-more and made-in-Italy combine to create a motorcycle lifestyle.

High-spec brakes, excellent suspension and stylish componentry merge with Ducati’s best-yet ergonomics to offer the Italian manufacturer’s most attractive mid-range Monster ever. Super comfortable and with an innovative adjustable seat height, the model also combines 8-level traction control, 3-level ABS and 3-level Ride-by-Wire into Ducati’s user-friendly, press-button Riding Modes.

The new Monster 821 uses next generation technologies to create an enhanced rider/motorcycle relationship, delivering a high-adrenaline experience while constantly reassuring with the feeling of complete control and ergonomic integration.

Available at Ducati Dealerships from July 2014 onwards, the Monster 821 Dark is presented in dark stealth with black frame and black wheels, while the Monster 821 is dressed in Ducati red with red frame and black wheels or star white silk with red frame and matte red wheels. Both red and white liveries are equipped with colour-matched single-seat covers. The brand new model is also made available to restricted license holders.

June 23rd, 2014  |  Published in Ducati, News

New Ducati Scrambler Announced

 

 

 

 

 

 

1968 Ducati Scrambler

Ducati have announced a new Scrambler model is to be launched in October 2014

The Ducati Scrambler is expected to be on sale in the UK in 2015.

Ducati haven’t had a Scrambler in their line up since 1974 and the Production of a new model is being met with much excitement.

Further news and updates on the Ducati Scrambler can be found by visiting  www.scramblerducati.com

History of the Ducati Scrambler

The Scrambler was primarily intended for the American market. It underwent continual modification until 1968, when the true Scramblers with “wide-casing” engines were brought out, first in the 250 and 350 versions and then, in 1969, the 450.

The Scrambler series included a few bikes with Desmo cylinder heads and was subjected to continual technical adjustment right up until 1974, when production was halted.

The reasons for the Scrambler’s commercial success were manifold. It had an excellent frame (it was even used for track racing, which is probably unprecedented in motorbike history) and an engine perfectly suited for its function. It was not the fastest bike of its day, but its general performance and absolutely centered riding position, made it one of the most delightful machines of the era. It was, moreover, extremely stylish: rounded lines, simultaneously classical and modern, and bright colors contrasting with the black running gear and chrome gas tank.

By and large, the Scrambler was considered a balance between American and European schools of motorcycling. It was an extremely fashionable bike, and remains popular today.

 

 

June 9th, 2014  |  Published in Ducati, News

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